New technology, CoolerBoxes, makes possible to produce reusable, insulated plastic boxes at competitive prices which has not been on the market before. This will come as a replacement market for EPS (Expanded Polystyrene Boxes) which will reduce marine debris making it better for the environment.
Fish is usually not chilled onboard small-scale fishing vessels in most tropical countries. Post harvesting losses are often high and up-to 30%. This results in less income for the fisherman. This leads to poorer utilization of the fish resources. Quality of fish is drastically reduced after only one day.
Iceland is known for quality fish worldwide. Reason being the catch is handled correctly from the time it’s caught until it reaches the market or the mouth of the consumer. Kept cool all the way.
Insulated tubs are used on board all boats and trawlers in Iceland to keep the fish fresh for a long period of time.
Matis (Fisheries Institute of Iceland) staff and founders of CoolerBoxes designed the insulated tubs and brought them to the market. These tubs are now widely used in over 100 countries worldwide and have been sold for around $1 billion USD. The team has extensive knowledge of fisheries, the fish farming industry, containment and transportation of fish.
By using CoolerBoxes with ice the shelf life can be extended from 1 day to 10 days or more. CoolerBoxes keep ice 7 times longer than non insulated boxes. Using Iceland’s way in fresh fish handling in small scale fishing in Kenya and other tropical countries will increase shelf-life, income and quality.